Senior Analyst, Marketing Analytics

Impulse Dynamics

Remote
$52,600—$147,950 usd; not specified; not specified...
**
B2b saas marketing analytics
Multi-touch attribution modeling
Top-of-the-funnel (tofu) streams
** Impulse Dynamics is seeking a Senior Analyst in Marketing Analytics to be a key player in their Revenue Operations team. The role focuses on driving strategic marketing decisions through advanced analytics, attribution modeling, and data governance, all within a fully remote work environment. **

Job Summary

  • As a Senior Analyst, Marketing Analytics, you will be the strategic engine behind our growth, shaping global marketing strategy and dictating investment decisions.
  • Key responsibilities include developing advanced attribution models, establishing frameworks for non-paid and brand analytics, and driving strategic planning and forecasting for marketing investments.
  • The company offers a fully remote work culture with a focus on innovation, automation, and AI, encouraging employees to bring their talents and experiences to build a best-in-class HR platform.

Matching Summary

Match Score: 75

** Impulse Dynamics is seeking a Senior Analyst in Marketing Analytics to be a key player in their Revenue Operations team. The role focuses on driving strategic marketing decisions through advanced analytics, attribution modeling, and data governance, all within a fully remote work environment. **

Salary

$52,600—$147,950 USD; Not specified; Not specified

Skills & Requirements

Must-have

  • B2B SaaS marketing analytics
  • Multi-touch attribution modeling
  • Top-of-the-Funnel (TOFU) streams
  • Share of Voice (SoV) reporting
  • Snowflake, Dbt, BI tools
  • Salesforce, HubSpot, Sigma, Tableau, Looker
  • Strategic communication with executives

Nice-to-have

  • Experience working remotely
  • Automation and AI capabilities
  • Ambitious problems, asynchronously

Key Requirements

  • Extensive professional experience in marketing analytics
  • Proven track record of designing attribution modeling
  • Deep understanding of non-paid focus areas
  • Experienced in technical stack from Snowflake to Dbt
  • Experience navigating CRM and automation systems
  • Professional fluency in written and spoken English

Work Rights

Not specified

Tailored Resume

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