The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census
Job Summary
The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census.
The incumbent must develop written policies governing the release of information concerning residents and employees in accordance with Privacy Rules.
Responsibilities include preparing a departmental operating budget and supervising staff while ensuring accurate communication with families and the community.
Matching Summary
The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census.
Skills & Requirements
Must-have
Bachelor's Degree or equivalent experience
Develop and maintain marketing policies
Manage resident privacy and HIPAA compliance
Oversee public relations and media relations
Prepare departmental operating budgets
Conduct customer satisfaction surveys
Nice-to-have
Creative support for activity departments
Strong rapport with community leaders
Experience in emergency public relations
Ability to foster positive facility atmosphere
Key Requirements
Bachelor's Degree from accredited college/university
5 years experience in marketing/public relations in health care setting