Chief Marketing Officer (mandarin Speaking)

Hyphen Connect

Hong Kong, Hong Kong
On-site
Global brand strategy execution
Full-funnel growth model optimization
Financial services industry experience
Hyphen Connect is seeking a Chief Marketing Officer (CMO) fluent in Mandarin to lead their marketing strategies in the financial services sector. The ideal candidate should possess extensive experience in brand building and user growth, along with strong leadership skills and a data-driven approach to marketing

Job Summary

  • The role involves defining and executing a global brand strategy to establish a trustworthy market presence in the financial services sector.
  • Candidates will be responsible for building full-funnel growth models that encompass performance marketing and community-driven acquisition to drive AUM growth.
  • The successful applicant must lead a multi-functional marketing team of 10 or more people while managing key metrics like CPA, LTV, and ROI.

Matching Summary

Match Score: 85

Hyphen Connect is seeking a Chief Marketing Officer (CMO) fluent in Mandarin to lead their marketing strategies in the financial services sector. The ideal candidate should possess extensive experience in brand building and user growth, along with strong leadership skills and a data-driven approach to marketing.

Skills & Requirements

Must-have

  • Global brand strategy execution
  • Full-funnel growth model optimization
  • Financial services industry experience
  • Cross-functional team leadership
  • Performance marketing expertise
  • IB and KOL network management

Nice-to-have

  • Data-driven budget optimization mindset
  • Viral growth structure creation
  • Community-driven acquisition strategies
  • Scalable incentive model design

Key Requirements

  • Bachelor's degree in Marketing, Finance, or related field
  • 5 to 10+ years of progressive marketing experience
  • Leadership experience managing teams of 10+ people
  • Deep understanding of IBs, KOLs, and affiliate models
  • Mandarin speaking capability required

Work Rights

Not specified

Tailored Resume

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