Base: $85,000-$120,000pyr usd; bonus/equity: not s...
Ga4 and crm platform experience
A/b testing and incrementality analysis
Customer segmentation and lifecycle analysis
This role focuses on turning customer and behavioral data into actionable insights to improve retention and lifetime value across digital and retail channels
Job Summary
This role focuses on turning customer and behavioral data into actionable insights to improve retention and lifetime value across digital and retail channels.
The ideal candidate will support A/B testing, holdout testing, and incrementality analysis for CRM and loyalty campaigns to optimize engagement strategies.
Skechers is a global Fortune 500 company committed to providing a safe, inclusive, and respectful work environment for all employees.
Matching Summary
This role focuses on turning customer and behavioral data into actionable insights to improve retention and lifetime value across digital and retail channels.
Salary
Base: $85,000-$120,000/yr USD; Bonus/Equity: Not specified; Benefits: Not specified
Skills & Requirements
Must-have
GA4 and CRM platform experience
A/B testing and incrementality analysis
Customer segmentation and lifecycle analysis
2-4 years of analytics experience
Nice-to-have
Interest in AI-driven personalization
Experience with omni-channel journey analysis
Strong communication and collaboration skills
Key Requirements
Bachelor's degree in business, analytics, statistics, or related field
2-4 years of experience in CRM or e-commerce analytics