Director Of Social Media And Culture (onsite - Plano,tx)

Samsung Electronics America, Inc.

Plano, TX, US
Not specified; bonus: mbo bonus based on performan...
12+ years marketing experience
10+ years social/influencer execution
Negotiating complex international deals
This role is pivotal in shaping Samsung's brand in the USA while driving revenue growth across mobile product categories

Job Summary

  • This role is pivotal in shaping Samsung's brand in the USA while driving revenue growth across mobile product categories.
  • The successful candidate will manage a comprehensive influencer mix ranging from nano creators to celebrities to drive cultural relevancy.
  • Employees are eligible for MBO bonus compensation based on company, division, and individual performance along with comprehensive benefits.

Matching Summary

This role is pivotal in shaping Samsung's brand in the USA while driving revenue growth across mobile product categories.

Salary

Not specified; Bonus: MBO bonus based on performance; Benefits: Medical, Dental, Vision, 401(k), Tuition Assistance

Skills & Requirements

Must-have

  • 12+ years marketing experience
  • 10+ years social/influencer execution
  • Negotiating complex international deals
  • Managing creator programs from nano to celeb
  • Developing organic social media strategies
  • Cross-functional team leadership

Nice-to-have

  • Passion for disrupting status quo
  • Experience with global-local strategy alignment
  • Strong relationships with media brands
  • Ability to present at executive level
  • Iterative thinking and bold approach

Key Requirements

  • BA/BS degree in marketing or business
  • 12+ years progressive marketing experience
  • 10+ years GTM execution in social/influencers
  • Experience negotiating with large international companies

Work Rights

Not specified

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