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Fever is seeking a Senior Inbound Marketing Specialist to join their Madrid office. The role focuses on developing and executing CRM strategies to enhance customer engagement and retention using various marketing channels.
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Job Summary
The role involves managing the activation of customer data to develop and execute an end-to-end CRM strategy across email, push notifications, and in-app messages.
Candidates will continuously refine multi-channel communications and develop retention strategies to deliver an outstanding customer experience.
The position requires ownership of weekly and monthly reporting with insight-driven analysis to track campaign success metrics.
Matching Summary
Match Score: 75
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Fever is seeking a Senior Inbound Marketing Specialist to join their Madrid office. The role focuses on developing and executing CRM strategies to enhance customer engagement and retention using various marketing channels.
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Salary
Not specified; Not specified; Not specified
Skills & Requirements
Must-have
3+ years Digital Marketing and CRM experience
Experience with Salesforce Marketing Cloud
Proficiency in HTML for email templates
Experience with ESPs like Mailchimp or Sendgrid
Ability to develop and optimize CRM flows
Nice-to-have
Strong copywriting skills
Hands-on mindset
Up-to-date with CRM state of the art
Data-driven approach to marketing
Key Requirements
Minimum 3 years experience in Digital Marketing and CRM
Mobile and web environment experience required
Consumer behavioral and transactional data analysis skills