Base: £100,000 - £120,000; bonus/equity: not speci...
On-site
Engagement strategies across multiple channels
Digital, social media, email marketing
Audience insights and brand messaging
BGB Group is seeking a Senior Director of Engagement Strategy to lead and develop strategic engagement initiatives in their healthcare communications agency. The ideal candidate will possess over 10 years of experience in engagement strategy and digital marketing, specifically within the healthcare sector, and will excel in collaborating with cross-functional teams to deliver impactful campaigns
Job Summary
The Senior Director, Engagement Strategy will be a key leader in driving strategic engagement initiatives across BGB Group’s healthcare campaigns.
This role will focus on developing and executing comprehensive engagement strategies that enhance client relationships and maximize audience impact.
Ensure all engagement strategies adhere to healthcare industry standards and regulatory guidelines.
Matching Summary
Match Score: 85
BGB Group is seeking a Senior Director of Engagement Strategy to lead and develop strategic engagement initiatives in their healthcare communications agency. The ideal candidate will possess over 10 years of experience in engagement strategy and digital marketing, specifically within the healthcare sector, and will excel in collaborating with cross-functional teams to deliver impactful campaigns.
Salary
Base: £100,000 - £120,000; Bonus/Equity: Not specified; Benefits: Not specified
Skills & Requirements
Must-have
engagement strategies across multiple channels
digital, social media, email marketing
audience insights and brand messaging
analyze audience data and performance metrics
content strategies and content development
emerging trends in digital marketing
Nice-to-have
fostering a culture of innovation
continuous learning within the team
strong relationships with clients
Key Requirements
10+ years of experience in engagement strategy
2+ years in healthcare or pharmaceutical environments