This individual will lead the identification, design, execution, oversight, and optimization of the US Healthcare Professional (HCP) campaigns and programs that support the strategic imperatives for our Oncology products
Job Summary
This individual will lead the identification, design, execution, oversight, and optimization of the US Healthcare Professional (HCP) campaigns and programs that support the strategic imperatives for our Oncology products.
Responsibilities include owning the content strategy & campaigns, leading the development of content for field resources and digital promotional assets, and embedding applicable OMM capabilities.
The role involves managing day-to-day interactions with agency partners, managing applicable budgets, and partnering with the US marketing team in the annual Integrated Profit Plan (IPP) process.
Matching Summary
This individual will lead the identification, design, execution, oversight, and optimization of the US Healthcare Professional (HCP) campaigns and programs that support the strategic imperatives for our Oncology products.
Salary
Base: $142,400.00 - $224,100.00; Bonus/Equity: Eligible for annual bonus and long-term incentive; Benefits: Comprehensive package including medical, dental, vision, retirement, paid holidays, vacation, and sick days
Skills & Requirements
Must-have
Healthcare Professional (HCP) campaigns
Content strategy and campaigns
Digital promotional assets
Agile methodology
Agency partner management
Budget management
Nice-to-have
US oncology marketplace experience
Product launch planning
Commercial, regulatory, legal compliance
Key Requirements
Minimum of 4 years experience in marketing
Demonstrated ability to execute a brand or customer marketing strategy
Experience in cross-functional leadership and teamwork