Manager, Imx - Consumer & Shopper Connection Planning - Sparkling Flavors

The Coca-Cola Company

Taipei, Taiwan
Hybrid
Fluent in english and mandarin
Experience in integrated marketing campaigns
Expertise in digital and social trends
This role connects brand business and creative strategy to deliver a consumer-centric ecosystem across various touchpoints

Job Summary

  • This role connects brand business and creative strategy to deliver a consumer-centric ecosystem across various touchpoints.
  • The Connection Planning Manager will lead integrated marketing campaigns for Fanta and Sprite in the Taiwan market.
  • Coca-Cola offers access to global learning platforms and a diverse, inclusive culture.

Matching Summary

This role connects brand business and creative strategy to deliver a consumer-centric ecosystem across various touchpoints.

Skills & Requirements

Must-have

  • Fluent in English and Mandarin
  • Experience in integrated marketing campaigns
  • Expertise in digital and social trends

Nice-to-have

  • Innovative thinking and business pragmatism
  • Experience in cross-functional teams
  • Ability to work in Agile teams

Key Requirements

  • At least 4 years of marketing experience
  • Experience with digital marketing and media strategy
  • Ability to negotiate with senior stakeholders

Work Rights

Not specified

Tailored Resume

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