Omni Marketing Manager – Walmart & Sam’s Club - Bentonville, Ar

AbbVie

Bentonville, Arkansas, United States
Base: $99,300.00 – $198,700.00; bonus/equity: not ...
Omnichannel shopper marketing programs
Develop shopper marketing activation plans
Manage omni marketing budgets
The Omni Marketing Manager is responsible for leading the development and management of omnichannel shopper marketing programs to influence shopper behavior and drive category/store demand

Job Summary

  • The Omni Marketing Manager is responsible for leading the development and management of omnichannel shopper marketing programs to influence shopper behavior and drive category/store demand.
  • This role involves partnering with Sales, Shopper Insights, Brand Marketing, and agencies to develop integrated Joint Business Plans and ensure strategic alignment.
  • Abbott offers a comprehensive benefits package including career development, potential for free medical coverage, an excellent retirement savings plan, and tuition reimbursement programs.

Matching Summary

The Omni Marketing Manager is responsible for leading the development and management of omnichannel shopper marketing programs to influence shopper behavior and drive category/store demand.

Salary

Base: $99,300.00 – $198,700.00; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Omnichannel shopper marketing programs
  • Develop shopper marketing activation plans
  • Manage omni marketing budgets
  • Partner with Sales and Brand Marketing
  • Analyze program effectiveness and ROI

Nice-to-have

  • Develop deep understanding of retailer digital marketing
  • Identify new opportunities to evolve strategy
  • Cultivate relationships with key marketing counterparts

Key Requirements

  • Bachelor's Degree required
  • Minimum 7 years CPG marketing experience
  • Minimum 2 years experience with National Accounts (Walmart/Sam's Club)
  • Previous experience in Shopper/Omni Marketing
  • Budget ownership

Work Rights

Not specified

Tailored Resume

Cover Letter