Expertise in meta tiktok youtube and line platforms
Proven leadership in social-first integrated strategies
This role offers the opportunity to play a key part in accelerating growth for iconic brands like Panadol, Sensodyne, and Centrum across the SEAT region
Job Summary
This role offers the opportunity to play a key part in accelerating growth for iconic brands like Panadol, Sensodyne, and Centrum across the SEAT region.
You will lead integrated ESOP/PESO media strategy and execution, embedding social-first thinking into planning and activation across multiple markets.
Haleon is a purpose-driven world-class consumer company putting everyday health in the hands of millions through trusted science and human understanding.
Matching Summary
This role offers the opportunity to play a key part in accelerating growth for iconic brands like Panadol, Sensodyne, and Centrum across the SEAT region.
Skills & Requirements
Must-have
10 years experience in media or digital marketing
Expertise in Meta TikTok YouTube and LINE platforms
Proven leadership in social-first integrated strategies
Strong understanding of Southeast Asia and Taiwan media dynamics
Experience with offline and online media ecosystems
Nice-to-have
Mandarin language capability
Knowledge of programmatic media and AdTech ecosystems
Strategic mindset to navigate ambiguity
Experience in healthcare or FMCG environments
Ability to balance multiple priorities in matrixed environment
Key Requirements
10 years of experience in media or digital marketing
Demonstrated experience leading social-first strategies
Strong understanding of SEAT market dynamics
Experience in healthcare, consumer healthcare, or FMCG/CPG sectors