Associate Director Of Marketing & Communications

Sofitel Sydney Wentworth

Singapore, Singapore
On-site
Integrated marketing strategies
Digital marketing expertise
Public relations strategies
Lead and execute integrated B2C and B2B marketing strategies aligned with commercial objectives to drive brand awareness, direct bookings, occupancy, and revenue growth

Job Summary

  • Lead and execute integrated B2C and B2B marketing strategies aligned with commercial objectives to drive brand awareness, direct bookings, occupancy, and revenue growth.
  • Develop and execute PR strategies to position the hotel as a market leader, build strong media and influencer relationships, and manage press releases and media features.
  • Lead, mentor, and develop the Marketing & Communications team, manage external agencies, and own and optimize the marketing budget with strong ROI accountability.

Matching Summary

Lead and execute integrated B2C and B2B marketing strategies aligned with commercial objectives to drive brand awareness, direct bookings, occupancy, and revenue growth.

Skills & Requirements

Must-have

  • integrated marketing strategies
  • digital marketing expertise
  • public relations strategies
  • revenue growth
  • brand visibility
  • content creation
  • team leadership

Nice-to-have

  • playfulness meets peak performance
  • creativity meets innovation
  • challenging the status quo
  • seamless, fun, cool, and smart interactions
  • cosmopolitan travelers
  • augmented hospitality group

Key Requirements

  • Bachelor’s Degree in Marketing, Communications, or related field
  • 5–7 years’ experience in Marketing Communications / PR
  • Leadership exposure
  • Proven ability to drive revenue, brand growth, and campaign performance
  • Strong digital marketing knowledge (SEO, SEM, social, analytics)
  • Excellent communication, stakeholder management, and leadership skills
  • Creative, data-driven, and commercially minded

Work Rights

Not specified

Tailored Resume

Cover Letter