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Acadia is seeking a Sr. Demand Generation Manager to lead demand generation initiatives that contribute to pipeline growth across multiple regions. The ideal candidate will have extensive experience in demand generation strategies, campaign execution, and cross-functional collaboration, while being part of a company that values integrity, empathy, and employee growth.
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Job Summary
The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.
The Demand Generation Manager owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.
Workday offers a flexible work approach combining in-person and remote time, with a culture rooted in integrity, empathy, and shared enthusiasm.
Matching Summary
Match Score: 75
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Acadia is seeking a Sr. Demand Generation Manager to lead demand generation initiatives that contribute to pipeline growth across multiple regions. The ideal candidate will have extensive experience in demand generation strategies, campaign execution, and cross-functional collaboration, while being part of a company that values integrity, empathy, and employee growth.
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Salary
Base: $115,200 USD - $172,800 USD (Primary Location); Base: $115,200 USD - $204,700 USD (Additional US Locations); Bonus/Equity: Eligible for Workday Bonus Plan and stock grants; Benefits: Not specified
Skills & Requirements
Must-have
demand generation and campaign strategy
pipeline tracking and reporting
webinar and field event ownership
multi-channel integrated marketing programs
cross-functional stakeholder collaboration
Nice-to-have
strategic planning aligned to business priorities
proactive communication cadence
data hygiene across marketing platforms
curious and collaborative mindset
flexible work environment
Key Requirements
8+ years demand generation experience
8+ years revenue tracking and funnel reporting
experience managing webinars and field events
proficiency in campaign execution and data hygiene