Sr. Field Marketing Manager

Adobe Media and Data Science Research (MDSR) Laboratory

Bangalore, India
Bfsi-focused marketing plans
Pipeline acceleration goals
End-to-end campaign strategy
Develop and implement BFSI-focused marketing plans aligned to regional GTM priorities, pipeline acceleration goals, and revenue targets

Job Summary

  • Develop and implement BFSI-focused marketing plans aligned to regional GTM priorities, pipeline acceleration goals, and revenue targets.
  • Own end-to-end campaign strategy including briefing, value proposition, messaging framework, content direction, and multi-touch customer journey orchestration.
  • Serve as the single point of contact for BFSI Sales GTM and Marketing alignment, ensuring clarity on priorities, account coverage, and progression strategy.

Matching Summary

Develop and implement BFSI-focused marketing plans aligned to regional GTM priorities, pipeline acceleration goals, and revenue targets.

Skills & Requirements

Must-have

  • BFSI-focused marketing plans
  • Pipeline acceleration goals
  • End-to-end campaign strategy
  • Account-centric engagement programs
  • Partner Marketing collaboration
  • Campaign performance monitoring

Nice-to-have

  • Empowering employee experiences
  • Driving new ideas
  • Cross-functional collaboration
  • Thought-leadership forums
  • AI innovation

Key Requirements

  • Experience in marketing plan development
  • Experience in campaign strategy
  • Experience in account engagement programs
  • Experience in performance monitoring
  • Experience in sales alignment

Work Rights

Not specified

Tailored Resume

Cover Letter