Formulate product strategy and proposition to penetrate different customer segment via retail and digital distribution platform for bank and broker channels
Job Summary
Formulate product strategy and proposition to penetrate different customer segment via retail and digital distribution platform for bank and broker channels.
Initiative and execute product and segmentation strategies to penetrate different segments to uplift productivity.
Work collaboratively with PD sales team to drive channel specific product proposition and develop different sales enabler including product offer, sales tools and segment stories that is applicable to different partners / different segments.
Matching Summary
Formulate product strategy and proposition to penetrate different customer segment via retail and digital distribution platform for bank and broker channels.
Skills & Requirements
Must-have
product strategy formulation
customer segmentation
channel expansion
insurance penetration
partner engagement
product proposition alignment
Nice-to-have
creative mindset
customer-oriented service
inspiring a better future
positive healthy impact
Key Requirements
minimum 10 years relevant experience
University / College graduate
High proficiency in written English and Chinese
Good communication, presentation and influence skills