The role involves owning the end-to-end performance engine to drive full-funnel growth for a digital-first telecom brand in the MENA region
Job Summary
The role involves owning the end-to-end performance engine to drive full-funnel growth for a digital-first telecom brand in the MENA region.
Candidates must possess deep analytical capabilities and a proven track record of scaling acquisition funnels through platforms like Google Ads, Meta Ads, and Programmatic.
The position requires managing agency partners, cross-functional stakeholders, and delivering efficient marketing ROI through data-driven strategies.
Matching Summary
The role involves owning the end-to-end performance engine to drive full-funnel growth for a digital-first telecom brand in the MENA region.
Skills & Requirements
Must-have
8+ years performance marketing experience
Google Ads and Meta Ads management
GA4 and Google Tag Manager proficiency
Campaign optimization and A/B testing
CPA, LTV, ROAS, CAC metric analysis
Nice-to-have
Digital telco or B2C consumer services background
Agency management and stakeholder leadership
Test-and-learn mindset and experimentation
MarTech automation and workflow efficiency
Key Requirements
8+ years experience in performance or growth marketing
Proven success in high-growth digital environments
Fluency in performance metrics such as CPA, LTV, and ROAS