Director, Insights (ad Effectiveness)

Paramount Group Inc

New York, NY, US
Base: $130,000.00 - $142,500.00; bonus/equity: eli...
On-site
Ad performance measurement
Research and analysis
Client-facing presentations
The Ad Marketing & Intelligence team supports advertising sales with audience-driven insights, strengthening client understanding of target audiences, consumer behavior, ad performance, and cultural trends

Job Summary

  • The Ad Marketing & Intelligence team supports advertising sales with audience-driven insights, strengthening client understanding of target audiences, consumer behavior, ad performance, and cultural trends.
  • This role leads research on ad performance and campaign results, ensuring all work is precise, clear, and client-ready, while also managing and mentoring analysts.
  • Paramount offers attractive compensation, comprehensive benefits packages including medical, dental, vision, 401(k), and tuition assistance, along with generous paid time off.

Matching Summary

The Ad Marketing & Intelligence team supports advertising sales with audience-driven insights, strengthening client understanding of target audiences, consumer behavior, ad performance, and cultural trends.

Salary

Base: $130,000.00 - $142,500.00; Bonus/Equity: Eligible to earn sales incentive compensation; Benefits: Medical, dental, vision, 401(k) plan, life insurance, disability benefits, tuition assistance, PTO

Skills & Requirements

Must-have

  • Ad performance measurement
  • Research and analysis
  • Client-facing presentations
  • Data synthesis and delivery
  • Thought leadership

Nice-to-have

  • Passionate people
  • Cultural shifts
  • Collaborative mindset
  • Unique opportunities

Key Requirements

  • 7+ years experience in insights, measurement, research, or marketing strategy
  • Experience overseeing direct reports
  • Knowledge of key ad performance measurement partners
  • Proficiency in Microsoft Office and Google Workspace

Work Rights

Not specified

Tailored Resume

Cover Letter