Lead Data Analyst, Marketing Analytics

Upwork

Toronto, Canada
Base: $135,500 - $212,000 cad; bonus/equity: not s...
On-site
Advanced seo & llm analytics
Strong sql skills
Proficiency in python or r
Upwork’s Marketing Analytics team aims to optimize growth engines and enhance organic discovery

Job Summary

  • Upwork’s Marketing Analytics team aims to optimize growth engines and enhance organic discovery.
  • The role involves developing measurement frameworks for SEO and AI-driven discovery.
  • Candidates will present insights to marketing leadership to influence growth strategies.

Matching Summary

Upwork’s Marketing Analytics team aims to optimize growth engines and enhance organic discovery.

Salary

Base: $135,500 - $212,000 CAD; Bonus/Equity: Not specified; Benefits: Competitive benefits offered

Skills & Requirements

Must-have

  • Advanced SEO & LLM Analytics
  • Strong SQL skills
  • Proficiency in Python or R

Nice-to-have

  • Experience in two-sided e-commerce marketplace
  • Curiosity about customer journey
  • Strategic communication skills

Key Requirements

  • Degree in Mathematics, Physics, Statistics, Economics, or Computer Science
  • Proven experience in marketing analytics
  • Well-versed in marketing testing and statistical methods

Work Rights

Not specified

Tailored Resume

Cover Letter