Manager, Lead Brand Strategy & Governance

Rockwell Automation Ltd

Milwaukee, United States
Hybrid (on-site at rockwell location at least mondays, tuesdays, and thursdays)
Brand strategy and governance
Product and solution naming
Creative identity and systems
Rockwell Automation is seeking a Manager for Lead Brand Strategy & Governance to oversee the brand strategy, governance, and naming processes across their global portfolio. The ideal candidate will have extensive experience in marketing and brand strategy, demonstrating strong leadership and a creative approach to brand management

Job Summary

  • This role ensures our brand shows up consistently, clearly, and credibly across every touchpoint—visually and verbally.
  • You will define and operate our governance framework, drive naming decisions, maintain brand and creative standards, and guide teams in applying them.
  • This is a high-impact leadership role that blends strategy with operational rigor, managing a team and external agency oversight.

Matching Summary

Match Score: 85

Rockwell Automation is seeking a Manager for Lead Brand Strategy & Governance to oversee the brand strategy, governance, and naming processes across their global portfolio. The ideal candidate will have extensive experience in marketing and brand strategy, demonstrating strong leadership and a creative approach to brand management.

Skills & Requirements

Must-have

  • Brand strategy and governance
  • Product and solution naming
  • Creative identity and systems
  • Cross-functional leadership
  • Agency management

Nice-to-have

  • Strategic thinking and creativity
  • Agility and data-driven evolution
  • Visual storytelling
  • Collaborative personality
  • Metrics-driven environment

Key Requirements

  • Bachelors Degree or equivalent years of work experience
  • Legal authorization to work in the U.S.
  • Ability to travel up to 25%

Work Rights

Legal authorization to work in the U.S.

Tailored Resume

Cover Letter