Knowledge of regulatory standards for medical devices
Ability to translate clinical information into hcp messaging
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Abbott is seeking a Senior Brand Manager for Government Marketing to drive growth in the FreeStyle Libre brand within U.S. government channels. The role requires strong marketing and analytical skills, with a focus on collaboration and strategic development.
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Job Summary
This position works out of the Alameda, CA location in the Diabetes Care division focusing on life-changing glucose monitoring products.
The role involves assisting in developing marketing strategies to drive the growth of the FreeStyle Libre brand in VA, DoD, and IHS channels.
Employees qualify for free medical coverage, a high employer contribution retirement plan, and tuition reimbursement benefits.
Matching Summary
Match Score: 75
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Abbott is seeking a Senior Brand Manager for Government Marketing to drive growth in the FreeStyle Libre brand within U.S. government channels. The role requires strong marketing and analytical skills, with a focus on collaboration and strategic development.
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Salary
Base: $128,000.00 – $256,000.00; Bonus/Equity: Not specified; Benefits: Free medical coverage, retirement savings plan, tuition reimbursement
Skills & Requirements
Must-have
Minimum of 4-6 years product marketing experience
Knowledge of regulatory standards for medical devices
Ability to translate clinical information into HCP messaging
Experience managing creative agencies and field sales collaboration
Nice-to-have
MBA degree preferred
Strong analytical and financial framework skills
Proven track record in fast-paced healthcare environment
Creative strategic thinking with high sense of urgency
Key Requirements
Bachelors Degree in Marketing, Business, Life Sciences, or related field
4-6 years experience in healthcare or regulated industry product marketing
Knowledge of applicable regulatory standards for medical devices or Rx products