Senior Crm Strategist

DEPT®

Amsterdam, Netherlands
On-site
Crm and loyalty strategy
Audience-centric strategies
Data-driven insights
DEPT® is seeking a Senior CRM Strategist in Amsterdam to lead client relationship strategies and optimize customer engagement through data-driven insights. The ideal candidate will have extensive experience in digital marketing, CRM, and loyalty programs, along with proficiency in both German and English

Job Summary

  • As a Senior CRM & Marketing Strategist, you will own the Loyalty and Audience agenda, translating goals into sophisticated, data-driven relationship roadmaps for well-known brands.
  • You will analyze customer behavior and preferences to identify target audience segments, serve as the primary point of contact for strategy, and critically analyze strategy effectiveness through key metrics.
  • DEPT® is a Growth Invention company offering a hybrid working policy, health and wellness support, and the opportunity to work with ambitious brands and contribute to impactful projects.

Matching Summary

Match Score: 85

DEPT® is seeking a Senior CRM Strategist in Amsterdam to lead client relationship strategies and optimize customer engagement through data-driven insights. The ideal candidate will have extensive experience in digital marketing, CRM, and loyalty programs, along with proficiency in both German and English.

Skills & Requirements

Must-have

  • CRM and loyalty strategy
  • Audience-centric strategies
  • Data-driven insights
  • Client relationship management
  • Full-funnel experience integration

Nice-to-have

  • Agency experience
  • Proactive opportunity spotting
  • Knowledge sharing
  • Navigating complex corporate landscapes

Key Requirements

  • Extensive experience in CRM, loyalty propositions, programs, and audience-centric strategies
  • Deep understanding of CRM and marketing automation
  • Ability to translate business strategy to implementation
  • Fluent in German and English

Work Rights

Not specified

Tailored Resume

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