Trade Marketing Manager

Philips UK

4 days onsite
Implement comprehensive trade marketing strategies
Conduct in-depth sales and market analysis
Execute omnichannel shopper activation plans
Philips UK is seeking a Trade Marketing Manager to develop and implement trade marketing strategies for its Personal Health product range. The role involves analyzing sales performance, driving omnichannel shopper activations, and closely collaborating with internal and external stakeholders. The ideal candidate should have a background in marketing or business administration, with at least two years of relevant experience or a master's degree

Job Summary

  • The role involves implementing comprehensive trade marketing strategies tailored to specific product portfolios within designated regions across online and offline channels.
  • Candidates will conduct in-depth analysis of sales performance and market share to identify growth opportunities and maximize ROI.
  • The position requires close collaboration with Account Managers and Category Management experts to continuously improve assets and budget utilization.

Matching Summary

Match Score: 85

Philips UK is seeking a Trade Marketing Manager to develop and implement trade marketing strategies for its Personal Health product range. The role involves analyzing sales performance, driving omnichannel shopper activations, and closely collaborating with internal and external stakeholders. The ideal candidate should have a background in marketing or business administration, with at least two years of relevant experience or a master's degree.

Skills & Requirements

Must-have

  • Implement comprehensive trade marketing strategies
  • Conduct in-depth sales and market analysis
  • Execute omnichannel shopper activation plans
  • Collaborate with Account Managers and Category Management
  • Drive innovative shopper marketing campaigns

Nice-to-have

  • Leverage consumer insights and shopper behavior data
  • Optimize trade marketing processes and workflows
  • Collaborate with global and local marketing teams
  • Deploy brand experience playbooks per channel

Key Requirements

  • Bachelor's or Master's Degree in Business Administration or Marketing
  • Minimum 2 years of experience in Event Management or Campaign Creation
  • Experience in Project Management or Agency Handling

Work Rights

Not specified

Tailored Resume

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