Global Digital & Web Ai Strategy Director

Zse68

Gaithersburg, MD, US
Base: $168,700 - $253,100; bonus/equity: short-ter...
Global llm strategy leadership
Generative engine optimization
Enterprise playbooks
The Digital & Web/LLM Strategy Director will lead AstraZeneca’s global strategy for GEO (Generative Engine Optimization) to ensure our authoritative content and signals are discoverable, trusted, and consistently represented across Large Language Models (LLM s ) and the evolving web

Job Summary

  • The Digital & Web/LLM Strategy Director will lead AstraZeneca’s global strategy for GEO (Generative Engine Optimization) to ensure our authoritative content and signals are discoverable, trusted, and consistently represented across Large Language Models (LLM s ) and the evolving web.
  • The role focuses on optimizing for customer engagement by defining strategies that compliantly enhance relevance and accessibility for customers searching for products , disease education and medicines, with a specific focus on partnering with US marketing strategy and operations teams on the future of web experiences, and scaling standards and measurement across other markets.
  • Benefits offered included a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans.

Matching Summary

The Digital & Web/LLM Strategy Director will lead AstraZeneca’s global strategy for GEO (Generative Engine Optimization) to ensure our authoritative content and signals are discoverable, trusted, and consistently represented across Large Language Models (LLM s ) and the evolving web.

Salary

Base: $168,700 - $253,100; Bonus/Equity: short-term incentive bonus opportunity, equity-based long-term incentive program; Benefits: qualified retirement program [401(k) plan], paid vacation and holidays, paid leaves, health benefits

Skills & Requirements

Must-have

  • Global LLM strategy leadership
  • Generative Engine Optimization
  • enterprise playbooks
  • monitoring and governance
  • enterprise strategy for owned websites
  • content models and machine-readable representations

Nice-to-have

  • strategic operator
  • influence LLM ecosystems
  • translate strategy into adoption
  • measurable customer engagement outcomes
  • health-specific regulatory and ethical considerations

Key Requirements

  • 8+ years in digital strategy, web, or enterprise content operations
  • proven leadership of global, cross-functional programs
  • Measurement expertise
  • LLM/AI familiarity
  • Enterprise scaling and change management
  • Excellent communication and influence skills

Work Rights

Not specified

Tailored Resume

Cover Letter