Media Planner

Wppmedia

Rome, Italy
On-site
Offline media planning (tv, print, radio)
Data analysis and reporting
Kubik, arianna, kimono, aqx, mcs, netbox tools
The Linear Planner will support the team in the creation and optimization of effective offline media plans (TV, Print, Radio), based on in-depth analysis and clear objectives

Job Summary

  • The Linear Planner will support the team in the creation and optimization of effective offline media plans (TV, Print, Radio), based on in-depth analysis and clear objectives.
  • Collect and process data for competitive analysis, identifying market trends and opportunities.
  • WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

Matching Summary

The Linear Planner will support the team in the creation and optimization of effective offline media plans (TV, Print, Radio), based on in-depth analysis and clear objectives.

Skills & Requirements

Must-have

  • Offline media planning (TV, Print, Radio)
  • Data analysis and reporting
  • Kubik, Arianna, Kimono, AQX, MCS, NetBox tools
  • Competitive analysis
  • Collaboration with creative agencies

Nice-to-have

  • Eager to learn and develop skills
  • Proactive attitude
  • Teamwork and collaboration

Key Requirements

  • 1-2 years of experience in media planning
  • Crucial knowledge of TV planning
  • Proficiency with industry tools
  • Bachelor's degree or equivalent
  • Very Good command of English
  • Excellent proficiency in Microsoft Office Suite

Work Rights

Not specified

Tailored Resume

Cover Letter