(高级) 客户策略经理 (sr.) Customer Strategy Manager

Pfizer

Patient journey mapping expertise
Market analytics and data translation
Integrated multi-channel campaign management
The Customer Strategy Manager is responsible for developing comprehensive patient-centric marketing strategies aligned with brand objectives

Job Summary

  • The Customer Strategy Manager is responsible for developing comprehensive patient-centric marketing strategies aligned with brand objectives.
  • This role requires deep understanding of patient journey mapping, market analytics, and the ability to translate data into strategic plans.
  • The incumbent will manage patient-focused digital marketing initiatives, content strategy, and monitor performance through established KPIs.

Matching Summary

The Customer Strategy Manager is responsible for developing comprehensive patient-centric marketing strategies aligned with brand objectives.

Skills & Requirements

Must-have

  • Patient journey mapping expertise
  • Market analytics and data translation
  • Integrated multi-channel campaign management
  • Chronic disease area experience preferred
  • Consumer marketing and social media strategy

Nice-to-have

  • Strong analytical skills for ROI analysis
  • Experience with digital marketing initiatives
  • Ability to translate insights into actionable plans

Key Requirements

  • Bachelor's degree in Life Sciences, Pharmacy, or Business
  • 5 years pharmaceutical industry experience in patient marketing
  • 3 years consumer marketing or social media platform experience
  • Strong analytical skills to translate data into strategy

Work Rights

Not specified

Tailored Resume

Cover Letter