Assistant Director Of Digital Communications & Marketing Automation

University of Arkansas

Fayetteville, AR, US
Base: $70,000 - $80,000; bonus/equity: not specifi...
Salesforce marketing cloud experience
Email campaign deployment skills
Audience segmentation expertise
The role serves as the operational lead for email marketing, donor journeys, and digital communications systems within the University of Arkansas System

Job Summary

  • The role serves as the operational lead for email marketing, donor journeys, and digital communications systems within the University of Arkansas System.
  • Responsibilities include building and optimizing automated workflows in Salesforce Marketing Cloud while ensuring data integrity and compliance across the division.
  • The position offers a competitive salary range of $70,000 to $80,000 along with comprehensive benefits including health insurance and retirement contributions.

Matching Summary

The role serves as the operational lead for email marketing, donor journeys, and digital communications systems within the University of Arkansas System.

Salary

Base: $70,000 - $80,000; Bonus/Equity: Not specified; Benefits: Health, dental, life, disability insurance, tuition waivers, retirement contributions

Skills & Requirements

Must-have

  • Salesforce Marketing Cloud experience
  • Email campaign deployment skills
  • Audience segmentation expertise
  • Automated workflow development
  • Email deliverability standards

Nice-to-have

  • Higher education advancement experience
  • Workflow management tool proficiency
  • User training and enablement skills
  • Project tracking system usage
  • Brand compliance knowledge

Key Requirements

  • Bachelor's degree in marketing or related field
  • One year of professional experience with Salesforce Marketing Cloud
  • Proof of legal authority to work in the United States

Work Rights

Must have proof of legal authority to work in the US

Tailored Resume

Cover Letter