Contribute actively to defining B2B digital strategies (Display, Branding, Performance, SOME, VOL...) by analyzing business challenges and client briefs to build structured and ambitious recommendations
Job Summary
Contribute actively to defining B2B digital strategies (Display, Branding, Performance, SOME, VOL...) by analyzing business challenges and client briefs to build structured and ambitious recommendations.
Pilot digital campaigns from end-to-end: activation, performance monitoring, results analysis, and reporting to ensure achievement of objectives in a data-driven approach focused on optimization and business impact.
Dentsu France offers an innovative work-time agreement allowing for compensated teleworking, with 94% of collaborators recognizing its flexibility, alongside attractive benefits such as enhanced meal vouchers and transport subsidies.
Matching Summary
Contribute actively to defining B2B digital strategies (Display, Branding, Performance, SOME, VOL...) by analyzing business challenges and client briefs to build structured and ambitious recommendations.
Skills & Requirements
Must-have
Digital media strategy definition
Digital campaign piloting
Data-driven optimization
Client business objectives alignment
B2B digital strategies
Nice-to-have
Agile and silo-free environment
Innovation and market trends
Collaborative internal and external teams
Social and environmental responsibility
Key Requirements
Minimum 4 years experience in a similar role in a media agency
Higher education (Bac+4/Bac+5) in Communication/Marketing/Advertising