Powerade exists to steal share from our main competitor by offering consumers MORE while growing the category
Job Summary
Powerade exists to steal share from our main competitor by offering consumers MORE while growing the category.
The Senior Brand Manager leads and inspires a cross-functional team and external partners to deliver annual brand plans and activate big-bet initiatives that drive meaningful brand and business growth.
This role provides support for the development and execution of strategic brand initiatives focusing on the next 1-2 years.
Matching Summary
Powerade exists to steal share from our main competitor by offering consumers MORE while growing the category.
Salary
$139,600 - $157,900 Base; 15% Annual Incentive; Not specified Benefits
Skills & Requirements
Must-have
Brand strategy development
Consumer insights analysis
Cross-functional team leadership
Marketing plan execution
NARTD category experience
Brand budget management
Nice-to-have
Growth mindset
Agile working
Storytelling skills
Competitive drive
Problem-solving skills
Key Requirements
6+ years of experience in brand marketing
Bachelor’s degree in Marketing, Communications or Business