Programmatic Media Strategist

Docpowerdigitalmarketing

Remote
Remote
Programmatic advertising platforms
Demand-side platforms (dsps)
Campaign performance monitoring
Docpowerdigitalmarketing is seeking a Programmatic Media Strategist to manage and optimize programmatic advertising campaigns for clients. The role emphasizes collaboration, data analysis, and a strong understanding of various digital marketing channels

Job Summary

  • The Programmatic Strategist is responsible for owning the execution, performance, and growth of programmatic within their book of business, tying their efforts to the greater business goals.
  • Work closely with specialists, planning teams, marketing sciences and account teams to develop and execute programmatic strategies effectively, including campaign development and management across various channels.
  • Employ AI technologies to enhance and optimize business processes and utilize Power Digital's Nova ecosystem as it relates to your department.

Matching Summary

Match Score: 85

Docpowerdigitalmarketing is seeking a Programmatic Media Strategist to manage and optimize programmatic advertising campaigns for clients. The role emphasizes collaboration, data analysis, and a strong understanding of various digital marketing channels.

Skills & Requirements

Must-have

  • Programmatic advertising platforms
  • Demand-Side Platforms (DSPs)
  • Campaign performance monitoring
  • Data-driven campaign optimization
  • Client communication as SME
  • AI technologies for optimization

Nice-to-have

  • People-first firm culture
  • Growth-obsessed experts
  • Innovation and results-driven
  • Integrity, autonomy, and grit

Key Requirements

  • Advanced spoken and written English
  • Hands-on experience with DSPs, SSPs, ad exchanges
  • Proficiency in data analysis and campaign optimization
  • Understanding of digital marketing principles
  • Familiarity with ad tech tools and platforms

Work Rights

Not specified

Tailored Resume

Cover Letter