Buick Gmc Assistant Global Brand Strategy & Marketing Integration Manager

Buick GMC

Hybrid
Global brand identity and positioning
Marketing plan development and assessment
Cross-functional team collaboration
Support the development and adherence to the brand's identity, positioning, and overall market presence across GM’s global markets to help drive core results

Job Summary

  • Support the development and adherence to the brand's identity, positioning, and overall market presence across GM’s global markets to help drive core results.
  • Collaborate with global marketing teams serving as a key point of contact for brand strategy and product information across markets.
  • Support the development of strategic opportunities to position the brand as a global Tier 1 Electric Vehicle leader.

Matching Summary

Support the development and adherence to the brand's identity, positioning, and overall market presence across GM’s global markets to help drive core results.

Skills & Requirements

Must-have

  • Global brand identity and positioning
  • Marketing plan development and assessment
  • Cross-functional team collaboration
  • Brand standards safeguarding
  • KPI monitoring and optimization

Nice-to-have

  • Cultural competence and sensitivity
  • Proactive self-starter
  • Global Tier 1 EV leader positioning

Key Requirements

  • Bachelor's Degree
  • 5+ years marketing experience
  • Automotive industry experience preferred
  • Global Marketing Org experience
  • Experience in global activations

Work Rights

Not specified

Tailored Resume

Cover Letter