Director Of Marketing

McKinley Park Care Center

Bachelor's degree or 5 years healthcare marketing experience
Proficiency in microsoft suite products
Knowledge of hipaa and privacy regulations
The primary purpose of this role is to develop, coordinate, and direct the facility's marketing and public relations programs to maintain and increase census

Job Summary

  • The primary purpose of this role is to develop, coordinate, and direct the facility's marketing and public relations programs to maintain and increase census.
  • The incumbent must ensure all employees follow established policies governing the release of resident and employee information in compliance with current Privacy Rules.
  • This position requires preparing a departmental operating budget and serving on various facility committees as directed by the Administrator.

Matching Summary

The primary purpose of this role is to develop, coordinate, and direct the facility's marketing and public relations programs to maintain and increase census.

Skills & Requirements

Must-have

  • Bachelor's Degree or 5 years healthcare marketing experience
  • Proficiency in Microsoft Suite products
  • Knowledge of HIPAA and privacy regulations
  • Budget preparation and resource allocation skills
  • Community relations and media liaison experience

Nice-to-have

  • Creative support for activity and social services
  • Experience with customer satisfaction survey tracking
  • Ability to maintain calm environment during emergencies
  • Strong rapport building between departments

Key Requirements

  • Bachelor's Degree from accredited college/university
  • Five years experience in healthcare marketing/public relations
  • Proficient in Microsoft Suite products

Work Rights

Not specified

Tailored Resume

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