Gvw Group, Llc Careers - Digital Marketing Manager – Demand Generation & Abm

GVW Group

Cape Town, South Africa
Competitive compensation; performance-based bonus;...
On-site
Proven b2b demand generation experience
Deep hands-on marketo expertise
Account-based marketing (abm) program execution
GVW Group is seeking a Digital Marketing Manager for Demand Generation & ABM to transform Autocar’s marketing function into an AI-powered demand engine. The role focuses on creating scalable demand generation systems and working closely with sales to ensure measurable outcomes tied to revenue impact

Job Summary

  • This role involves building an AI-powered demand engine focused on measurable commercial outcomes rather than vanity metrics.
  • The successful candidate will own the Marketo system, design lead scoring models, and operationalize ABM programs for priority named accounts.
  • Candidates will receive competitive compensation, performance-based bonuses, comprehensive medical coverage, and a 401(k) match.

Matching Summary

Match Score: 85

GVW Group is seeking a Digital Marketing Manager for Demand Generation & ABM to transform Autocar’s marketing function into an AI-powered demand engine. The role focuses on creating scalable demand generation systems and working closely with sales to ensure measurable outcomes tied to revenue impact.

Salary

Competitive compensation; Performance-based bonus; Comprehensive benefits including medical, dental, vision, and 401(k) match

Skills & Requirements

Must-have

  • Proven B2B demand generation experience
  • Deep hands-on Marketo expertise
  • Account-Based Marketing (ABM) program execution
  • AI-enabled digital demand stack implementation
  • PPC, SEO, and funnel optimization skills
  • Pipeline and revenue attribution ownership

Nice-to-have

  • Experience in industrial or OEM environments
  • Background in long-cycle sales motions
  • Knowledge of engineering-driven products
  • Builder mindset for creating systems from scratch
  • Comfort with technical and vocational messaging

Key Requirements

  • Proven experience owning B2B demand generation
  • Demonstrated success with ABM programs integrated with Sales
  • Strong command of PPC, SEO, and attribution logic
  • Practical experience applying AI tools in digital demand generation
  • Builder mindset capable of creating scalable systems

Work Rights

Not specified

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