Chef De Projet Transformation Omnicanale Senior Oncologie (h/f)

AstraZeneca

France
**
Omnichannel strategy
Healthcare professional engagement
Digital and non-digital channels
** AstraZeneca is seeking a Senior Omnichannel Project Manager in Oncology who possesses in-depth knowledge of the pharmaceutical business and expertise in healthcare professional engagement strategies. The ideal candidate will lead cross-functional teams, optimize omnichannel campaigns, and contribute to a data-driven approach to enhance client engagement. **

Job Summary

  • Lead omnichannel projects to enhance the impact of business activities and industrialize approaches.
  • Accompany and advise oncology marketing and medical teams in defining, implementing, and measuring their HCP engagement strategy.
  • Drive change management around the HCP engagement strategy for Oncology, structuring and industrializing approaches to increase impact.

Matching Summary

Match Score: 75

** AstraZeneca is seeking a Senior Omnichannel Project Manager in Oncology who possesses in-depth knowledge of the pharmaceutical business and expertise in healthcare professional engagement strategies. The ideal candidate will lead cross-functional teams, optimize omnichannel campaigns, and contribute to a data-driven approach to enhance client engagement. **

Skills & Requirements

Must-have

  • Omnichannel strategy
  • Healthcare professional engagement
  • Digital and non-digital channels
  • Data analysis and insights
  • Change management expertise
  • Cross-functional collaboration

Nice-to-have

  • Personalized engagement strategy
  • Customer Data Platform (CDP) knowledge
  • Web strategy development
  • Best practice guides creation

Key Requirements

  • Deep understanding of pharmaceutical business
  • Solid expertise in marketing and HCP engagement
  • Experience in digital channel optimization
  • Strong change management skills

Work Rights

Not specified

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