This role leads all paid digital activity across marketing, with ownership of programmatic and direct digital media
Job Summary
This role leads all paid digital activity across marketing, with ownership of programmatic and direct digital media.
You will plan, execute, and optimize performance driven digital campaigns in close partnership with Consumer Marketing and Cineplex Media to drive business goals.
The Sr. Manager, Paid Media (Digital) is a key member of Cineplex’s Consumer Marketing team, supporting multiple lines of business.
Matching Summary
This role leads all paid digital activity across marketing, with ownership of programmatic and direct digital media.
Salary
Base: $110,000.00 – $120,000.00 CAD; Bonus/Equity: Not specified; Benefits: Not specified
Skills & Requirements
Must-have
Programmatic and direct digital media ownership
Demand Side Platform experience required
Performance driven digital campaigns
Cross-functional collaboration
Campaign execution and optimization
Data-driven business results
Nice-to-have
Leveraging data for insights
Innovation and emerging formats
Client management and issue resolution
Key Requirements
5-6 years media planning and digital buying experience