Digital Excellence Manager Oncology Befristet Für 2 Jahre (m/w/d)

AstraZeneca

Hamburg, Germany
On-site
Omnichannel campaign development and implementation
Digital strategy for oncology
Cross-functional team collaboration
AstraZeneca is seeking a Digital Excellence Manager for a two-year contract in Hamburg, Germany. The role focuses on developing and implementing omnichannel marketing strategies within the oncology sector, emphasizing cross-functional collaboration and data-driven approaches

Job Summary

  • Develop and implement omnichannel campaigns in alignment with the German AstraZeneca Omnichannel Framework.
  • Contribute to the OBEX Oncology Digital Strategy, focusing on personalized customer engagement along patient journeys.
  • Enjoy individual development opportunities, lifelong learning, and a collaborative, agile work environment in Hamburg.

Matching Summary

Match Score: 85

AstraZeneca is seeking a Digital Excellence Manager for a two-year contract in Hamburg, Germany. The role focuses on developing and implementing omnichannel marketing strategies within the oncology sector, emphasizing cross-functional collaboration and data-driven approaches.

Skills & Requirements

Must-have

  • Omnichannel campaign development and implementation
  • Digital strategy for Oncology
  • Cross-functional team collaboration
  • KPI monitoring and analysis
  • Agile project management (SCRUM)
  • Compliance with legal frameworks (HWG, UWG)

Nice-to-have

  • Personalized customer engagement
  • Data-driven omnichannel approaches
  • Patient journey optimization
  • International collaboration
  • Continuous improvement of digital offerings

Key Requirements

  • Degree in Business Administration or Natural Sciences or equivalent
  • Digital marketing experience in Life Sciences
  • Project management experience (Agile – SCRUM, JIRA/Confluence)
  • Basic IT understanding of web technologies and CRM (Veeva)
  • Excellent English language skills

Work Rights

Not specified

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