Vx-brand Manager-beijing

Sanofi

Beijing, China
Brand strategy development
Marketing campaigns implementation
Market share increase
Support the development of brand strategy and plan and implement marketing campaigns in target group to increase market share and meet the growth ambition

Job Summary

  • Support the development of brand strategy and plan and implement marketing campaigns in target group to increase market share and meet the growth ambition.
  • Take lead in the innovative Marketing programs development and drive execution excellence, manage budget within agreed limits, and analyze market conditions.
  • Work closely with cross functional teams to ensure the success of cross functional initiatives and collaborate with local marketing and sales colleagues.

Matching Summary

Support the development of brand strategy and plan and implement marketing campaigns in target group to increase market share and meet the growth ambition.

Skills & Requirements

Must-have

  • brand strategy development
  • marketing campaigns implementation
  • market share increase
  • KOL engagement
  • cross-functional collaboration
  • product knowledge
  • competitor analysis

Nice-to-have

  • project management experience
  • event planning experience
  • creative idea generation

Key Requirements

  • Bachelor Degree in Public Health, Medicine, Marketing or related field
  • 3-5 years working experience in product management
  • Familiar with medical and biological products regulations and policies
  • Knowledge of online marketing channels
  • Fluent in both English and Mandarin

Work Rights

Not specified

Tailored Resume

Cover Letter