Loyalty Guest Engagement Lead, Gamification

Target Inc

Base: $95,000.00 - $171,000.00; bonus/equity: not ...
Hybrid
8+ years loyalty marketing experience
Design scalable gamified incentive products
Strong financial acumen retail metrics
This role defines and leads the end-to-end strategy for Target Circle gamification to increase trips, grow spend, and strengthen retention

Job Summary

  • This role defines and leads the end-to-end strategy for Target Circle gamification to increase trips, grow spend, and strengthen retention.
  • Target offers eligible team members comprehensive health benefits including medical, vision, dental, life insurance, and a 401(k) plan.
  • The position requires partnering closely with Data Science, Product, Marketing, Operations, and Finance to design personalized and financially sound experiences.

Matching Summary

This role defines and leads the end-to-end strategy for Target Circle gamification to increase trips, grow spend, and strengthen retention.

Salary

Base: $95,000.00 - $171,000.00; Bonus/Equity: Not specified; Benefits: Comprehensive health, 401(k), employee discount, paid leave

Skills & Requirements

Must-have

  • 8+ years loyalty marketing experience
  • Design scalable gamified incentive products
  • Strong financial acumen retail metrics
  • Manipulate large datasets in Excel
  • Drive strategic vision for guest engagement

Nice-to-have

  • Understanding of behavioral economics principles
  • Experience with technical product systems
  • Comfort working with ambiguity
  • Ability to influence stakeholders with data
  • Strategic orientation for long-term planning

Key Requirements

  • 4-year degree or equivalent work experience
  • 8+ years previous Loyalty or Marketing experience
  • Demonstrated leadership and decision-making skills

Work Rights

Not specified

Tailored Resume

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