Not specified (potentially hybrid or onsite based on industry norms).
10 years banking or finance experience
Private banking or wealth management background
Event management and execution skills
The Bank of Singapore Limited is seeking an experienced Marketing Manager (Assistant Vice President) to develop and implement targeted marketing strategies aimed at enhancing client acquisition and revenue growth. The ideal candidate will have a strong background in banking or finance, with a focus on private banking or wealth management, and possess excellent skills in marketing, communication, and event management
Job Summary
The role involves developing and implementing targeted marketing strategies to grow the client base and meet NNM/revenue targets for designated markets.
Candidates will conceptualize and curate programme content while driving end-to-end events and managing comprehensive digital campaigns across email, social media, and paid advertising.
The position requires measuring and reporting ROI, optimizing marketing budgets, and building strategic partnerships with external ecosystem partners to support business growth.
Matching Summary
Match Score: 85
The Bank of Singapore Limited is seeking an experienced Marketing Manager (Assistant Vice President) to develop and implement targeted marketing strategies aimed at enhancing client acquisition and revenue growth. The ideal candidate will have a strong background in banking or finance, with a focus on private banking or wealth management, and possess excellent skills in marketing, communication, and event management.
Skills & Requirements
Must-have
10 years banking or finance experience
Private banking or wealth management background
Event management and execution skills
Digital campaign development expertise
Brand strategy and messaging consistency
Budget management and ROI tracking
Nice-to-have
Creativity in copywriting and aesthetics
Ability to navigate ambiguous circumstances
Strong team player with CAN DO attitude
Experience with video production
Strategic partnership building skills
Key Requirements
Bachelor's degree in marketing or communications
Minimum 10 years relevant experience in banking/finance
Experience in private banking or wealth management preferred