Marketing Director, Us Marketing

AstraZeneca

Wilmington, DE, US
**
Direct-to-consumer marketing
Omni-channel execution
Patient support program development
** AstraZeneca is seeking a Marketing Director for its Respiratory Biologics team in Wilmington, DE, to lead the development and execution of brand strategies focusing on Direct-to-Consumer marketing. The ideal candidate should have substantial experience in pharmaceutical marketing, particularly in the respiratory or biologics areas, and possess strong leadership and project management skills. **

Job Summary

  • This role is responsible for working with Brand Leadership and across global and partner collaboration teams to develop, execute and measure aspects of the brand strategy.
  • Lead the development and execution of the brand’s creative campaign across all promotional channels.
  • AstraZeneca offers an environment where you can thrive on energy and pace while making a significant impact on patients' lives.

Matching Summary

Match Score: 75

** AstraZeneca is seeking a Marketing Director for its Respiratory Biologics team in Wilmington, DE, to lead the development and execution of brand strategies focusing on Direct-to-Consumer marketing. The ideal candidate should have substantial experience in pharmaceutical marketing, particularly in the respiratory or biologics areas, and possess strong leadership and project management skills. **

Skills & Requirements

Must-have

  • Direct-to-Consumer Marketing
  • Omni-channel execution
  • Patient Support Program development
  • Implement channel strategies
  • Lead creative campaign development

Nice-to-have

  • Entrepreneurial mindset
  • Think big and work together
  • Swift to action
  • Curious about science

Key Requirements

  • Bachelor’s Degree in Business, Marketing or sciences
  • 6+ years pharmaceutical or healthcare experience
  • Field sales, Respiratory or Biologics therapeutic-area experience
  • Demonstrated ability to lead without authority
  • Ability to manage complex projects
  • Comfort operating in a highly regulated environment

Work Rights

Not specified

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