Consumer Social Media Strategist

Prudential

Base: $114,500.00 to $188,900.00; bonus/equity: ye...
Consumer social media strategy
Platform-native content creation
Social media performance optimization
The Consumer Social Media Strategist will lead the strategy, planning, and execution of Prudential’s consumer-facing social media presence across multiple platforms

Job Summary

  • The Consumer Social Media Strategist will lead the strategy, planning, and execution of Prudential’s consumer-facing social media presence across multiple platforms.
  • This role requires translating brand strategy, consumer insights, and performance data into platform-native content that drives brand relevance, trust, and consideration.
  • Prudential offers a competitive salary range, yearly bonus potential, comprehensive benefits including health insurance, PTO, 401(k) with match, pension plan, wellness programs, and an employee stock purchase plan.

Matching Summary

The Consumer Social Media Strategist will lead the strategy, planning, and execution of Prudential’s consumer-facing social media presence across multiple platforms.

Salary

Base: $114,500.00 to $188,900.00; Bonus/Equity: yearly bonus potential; Benefits: Medical, dental, vision, life insurance, disability insurance, PTO, leave of absences, 401(k) plan with company match, pension plan, wellness programs, Work/Life Resources, Education Benefit, Employee Stock Purchase Plan

Skills & Requirements

Must-have

  • Consumer social media strategy
  • Platform-native content creation
  • Social media performance optimization
  • Cross-functional collaboration
  • Brand relevance and trust

Nice-to-have

  • Cultural intelligence and trends
  • Financial services experience
  • Enterprise social tools familiarity

Key Requirements

  • 6+ years of experience in social media strategy
  • Deep understanding of platform-native best practices
  • Proven channel-level strategy ownership
  • Strong strategic thinking skills
  • Experience working cross-functionally
  • Ability to navigate complexity and legal/compliance workflows

Work Rights

Not specified

Tailored Resume

Cover Letter