Senior Category Manager, Nrt

Haleon

8+ years pharmaceutical retail experience
O2o channel strategy development
Digital marketing expertise
The role focuses on formulating comprehensive business strategies for the O2O channel based on new retail trends and consumer needs

Job Summary

  • The role focuses on formulating comprehensive business strategies for the O2O channel based on new retail trends and consumer needs.
  • Candidates will lead a professional team to build competitive advantages and increase market share in the instant retail industry.
  • The position requires deep understanding of digital marketing models and the ability to collaborate with sales and offline negotiation teams.

Matching Summary

The role focuses on formulating comprehensive business strategies for the O2O channel based on new retail trends and consumer needs.

Skills & Requirements

Must-have

  • 8+ years pharmaceutical retail experience
  • O2O channel strategy development
  • Digital marketing expertise
  • Instant retail domain knowledge
  • Team leadership capabilities

Nice-to-have

  • Medical endorsement content creation
  • Cross-functional collaboration skills
  • Data bank accumulation experience
  • Platform partnership management

Key Requirements

  • Bachelor's degree or higher
  • 8+ years in pharma retail or digital marketing
  • English proficiency required
  • Experience in instant retail preferred

Work Rights

Not specified

Tailored Resume

Cover Letter