Small And Medium Business Initiative Lead , North America Partner Marketing

Amazon

WA, United States
On-site
Smb marketing strategy
Partner ecosystem leverage
Cross-functional leadership
Amazon Web Services (AWS) is seeking a Small and Medium Business (SMB) Initiative Lead for its North America Partner Marketing team. This role focuses on developing and executing marketing strategies to drive customer acquisition within the SMB segment by leveraging partnerships and integrated marketing approaches

Job Summary

  • Shape the future of SMB growth at AWS by building and executing innovative marketing strategies that leverage our extensive partner ecosystem.
  • Serve as the central connector, strategic driver, and voice of SMB marketing across North America, ensuring a coherent and aligned system.
  • Drive strategic marketing initiatives combining indirect sales motions through partners with direct customer engagement through ABM lite approaches.

Matching Summary

Match Score: 85

Amazon Web Services (AWS) is seeking a Small and Medium Business (SMB) Initiative Lead for its North America Partner Marketing team. This role focuses on developing and executing marketing strategies to drive customer acquisition within the SMB segment by leveraging partnerships and integrated marketing approaches.

Skills & Requirements

Must-have

  • SMB marketing strategy
  • partner ecosystem leverage
  • cross-functional leadership
  • demand generation
  • ABM lite approaches
  • pipeline metrics and analytics

Nice-to-have

  • thrives on complexity
  • operates with influence
  • connecting dots across organization
  • curiosity and capability to apply emerging AI tools

Key Requirements

  • Deep experience in partner or channel marketing
  • Executive presence
  • AWS Growth Initiative priorities

Work Rights

Not specified

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