(senior) Brand Manager - Cvrm - Hcm

AstraZeneca

Ho Chi Minh City, Vietnam
3+ years pharmaceutical brand management experience
Bachelor's degree in pharmacy or medicine
Cross-functional collaboration and project management
The role involves proactively evaluating marketing programs and analyzing market data to identify key opportunities and risks for Cardiovascular, Renal & Metabolism products

Job Summary

  • The role involves proactively evaluating marketing programs and analyzing market data to identify key opportunities and risks for Cardiovascular, Renal & Metabolism products.
  • Candidates will lead cross-functional teams to execute brand operational plans, manage Key Opinion Leaders, and drive omnichannel digital campaigns.
  • AstraZeneca Vietnam is investing $360 million USD from 2020 to 2030 to reduce non-communicable diseases and develop local talent in the biopharmaceutical sector.

Matching Summary

The role involves proactively evaluating marketing programs and analyzing market data to identify key opportunities and risks for Cardiovascular, Renal & Metabolism products.

Skills & Requirements

Must-have

  • 3+ years pharmaceutical brand management experience
  • Bachelor's degree in Pharmacy or Medicine
  • Cross-functional collaboration and project management
  • Market data analysis and strategic planning
  • KOL engagement and relationship management

Nice-to-have

  • MBA in relevant field
  • Experience in cardiovascular therapeutic areas
  • AI utilization for marketing optimization
  • Emerging market or DFL role experience
  • Sales leadership background

Key Requirements

  • Bachelor's Degree of Pharmacy or Medicine required
  • Minimum 3 years experience in pharmaceutical brand management
  • Proven leadership skills in matrix organizations
  • Knowledge of regulatory approval processes and codes of practice

Work Rights

Not specified

Tailored Resume

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