Join Unity as a Senior Field Marketing Manager to spearhead marketing efforts in the Vietnamese gaming market, driving brand awareness and user acquisition
Job Summary
Join Unity as a Senior Field Marketing Manager to spearhead marketing efforts in the Vietnamese gaming market, driving brand awareness and user acquisition.
Develop and execute a comprehensive field marketing strategy for Vietnam, balancing physical events with digital engagement and managing localized digital marketing campaigns.
Collaborate cross-functionally with Sales, Business Development, and Regional Marketing teams to ensure alignment on business goals and monitor market trends.
Matching Summary
Join Unity as a Senior Field Marketing Manager to spearhead marketing efforts in the Vietnamese gaming market, driving brand awareness and user acquisition.
Skills & Requirements
Must-have
Field marketing strategy for Vietnam
Event planning and execution
Localized digital marketing campaigns
Cross-functional collaboration with Sales
Monitoring market trends and competitor activities
Nice-to-have
Professional network in AdTech
Data-driven marketing and ROI analysis
Transcreate global marketing content
Proficiency in additional languages
Key Requirements
Extensive experience in field marketing or event management in Vietnam
Native-level fluency in Vietnamese
Professional business proficiency in English
Proven ability to manage end-to-end event logistics
Strong understanding of Vietnamese gaming ecosystem