Digital Marketing Strategist At University Of Minnesota
University of Minnesota
Minneapolis, Minnesota, US
$70,000-$80,000 annually; not specified; comprehen...
On-site
Journey-based email marketing strategy
Digital project management
Marketing performance analysis
Leads journey-based email marketing strategy and execution, digital project management, and marketing performance analysis
Job Summary
Leads journey-based email marketing strategy and execution, digital project management, and marketing performance analysis.
Supports digital marketing content needs for the University of Minnesota Alumni Association’s website, including edits, page creation, and content updates.
The University offers a comprehensive benefits package including competitive wages, paid holidays, generous time off, and low-cost medical, dental, and pharmacy plans.
Matching Summary
Leads journey-based email marketing strategy and execution, digital project management, and marketing performance analysis.
Salary
$70,000-$80,000 annually; Not specified; Comprehensive benefits package
Skills & Requirements
Must-have
Journey-based email marketing strategy
Digital project management
Marketing performance analysis
Strong content creation skills
Website content management
Salesforce Marketing Cloud (SMC)
Nice-to-have
Collaboration and innovation focus
Growth mindset
Digital-first campaigns
Canva and other software proficiency
Adobe Creative Suite experience
Key Requirements
BA/BS degree in communications, journalism, marketing, or related field