Marketing Automation Senior Analyst (gsc Philippines)

3M

Hybrid
Marketing automation platform management
Lead generation and nurturing
Email, forms, and landing page creation
The Marketing Automation Sr. Analyst is responsible for designing, building and managing Marketing Automation platform for the 3M business groups

Job Summary

  • The Marketing Automation Sr. Analyst is responsible for designing, building and managing Marketing Automation platform for the 3M business groups.
  • This role is hybrid of marketing, technology and database skills and knowledge, handling multiple requests of moderate to complex in scope.
  • Leads platform enhancement and integration projects designed to improve business and operational efficiency.

Matching Summary

The Marketing Automation Sr. Analyst is responsible for designing, building and managing Marketing Automation platform for the 3M business groups.

Skills & Requirements

Must-have

  • Marketing Automation platform management
  • Lead generation and nurturing
  • Email, forms, and landing page creation
  • Contact management and segmentation
  • Campaign performance tracking and reporting
  • HTML, CSS, and JavaScript knowledge

Nice-to-have

  • Customer insights within CRM
  • Process improvement and standardization
  • Subject matter expert
  • Adapt to global work processes

Key Requirements

  • Bachelor’s degree
  • 2-3 years experience in Marketing Automation platform
  • At least 3 years working knowledge of HTML, CSS, and JavaScript
  • Advanced experience in Eloqua is a must
  • Familiarity on Workfront, Salesforce, Excel and Microsoft Office Suite
  • 2-3 years of equivalent work experience in Digital Marketing
  • Demonstrated ability to manage concurrent projects

Work Rights

Not specified

Tailored Resume

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