Director Of Trade Shows & Third Party Events

Workday Inc

Pleasanton, CA, USA
Primary location base pyy range: $195,000 usd - $2...
Hybrid (at least 50% of time in the office or in the field each quarter)
Strategic event planning and execution
Lead generation and brand awareness
Budget management and vendor coordination
Workday Inc is seeking a Director of Trade Shows & Third Party Events to lead the strategic planning and execution of their event programs. The ideal candidate will have extensive experience in managing large-scale events and be skilled in collaboration and data analysis

Job Summary

  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • Delivery of the playbook which will be utilized to manage pre-event preparation, in-event activities and post-event follow-up to optimize lead generation opportunities and determine event ROI while ensuring all stakeholders are working together to deliver a high-quality prospect experience.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 85

Workday Inc is seeking a Director of Trade Shows & Third Party Events to lead the strategic planning and execution of their event programs. The ideal candidate will have extensive experience in managing large-scale events and be skilled in collaboration and data analysis.

Salary

Primary Location Base Pay Range: $195,000 USD - $292,400 USD; Additional US Location(s) Base Pay Range: $164,600 USD - $292,400 USD; Bonus/Equity: Eligible for Workday Bonus Plan or role-specific commission/bonus, annual refresh stock grants

Skills & Requirements

Must-have

  • Strategic event planning and execution
  • Lead generation and brand awareness
  • Budget management and vendor coordination
  • Marketing automation and CRM tools
  • Event analytics and data reporting

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Empathy and shared enthusiasm
  • Ability to embrace change
  • Comfortable working in a matrixed environment

Key Requirements

  • 12+ years managing strategic third party events
  • Build high level event strategy frameworks
  • Work with minimal supervision
  • Familiarity with Salesforce and Marketo
  • Leveraging event analytics

Work Rights

Not specified

Tailored Resume

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