Senior Marketing Manager - Retail Go-to Market

Dan Murphy’s

Richmond, Australia
Hybrid
Channel-specific marketing strategies
Omnichannel ecosystem brand experience
Develop bespoke marketing solutions
Dan Murphy’s is seeking a Senior Marketing Manager for their Retail Go-to-Market team in Richmond, Australia. The ideal candidate should have over 10 years of marketing experience in high-volume retail, with a focus on channel-specific strategies and partnership management

Job Summary

  • Develop and lead the team accountable for channel-specific marketing strategies and execution for Dan Murphy’s.
  • This role is responsible for how the brand architecture is translated to drive growth across physical stores, e-commerce platforms, Mixin, and external partner channels.
  • We offer hybrid ways of working, an exclusive discount card for Endeavour Group brands, and a range of free services to support your health and wellbeing.

Matching Summary

Match Score: 85

Dan Murphy’s is seeking a Senior Marketing Manager for their Retail Go-to-Market team in Richmond, Australia. The ideal candidate should have over 10 years of marketing experience in high-volume retail, with a focus on channel-specific strategies and partnership management.

Skills & Requirements

Must-have

  • channel-specific marketing strategies
  • omnichannel ecosystem brand experience
  • develop bespoke marketing solutions
  • manage A&P budget
  • leverage data and market analytics
  • lead and mentor marketing team

Nice-to-have

  • passion for drinks and knowledge
  • customer-first trade initiatives
  • collaborative behaviours
  • navigate complex partner ecosystems

Key Requirements

  • 10+ years in dedicated marketing
  • Proven experience in high-volume retail
  • Tertiary qualifications (degree/masters)

Work Rights

Not specified

Tailored Resume

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