You will have the opportunity to plan and implement proactive promotional activities for the assigned target audience to create market demand and need for specific features or products
Job Summary
You will have the opportunity to plan and implement proactive promotional activities for the assigned target audience to create market demand and need for specific features or products.
The Demand Generation Specialist will drive market awareness and create qualified leads for ABB’s Electrification, working in close collaboration with the Sales team and Product Marketing.
ABB Smart Buildings enables optimization of energy efficiency, safety, security and comfort for any building type, through new installations or retrofit solutions.
Matching Summary
You will have the opportunity to plan and implement proactive promotional activities for the assigned target audience to create market demand and need for specific features or products.
Skills & Requirements
Must-have
Digital marketing campaigns
Customer relationship building
Lead generation activities
CRM systems
ABB branding guidelines
Nice-to-have
Proactive promotional activities
Market demand creation
Strategic partnerships
Data analytics insights
Key Requirements
Bachelor’s degree in Marketing, Business Administration, Electrical Engineering, or related field