Senior Technical Business Analyst – Dam Solution (6-month Daily Rate Contract)
WPP
London, United Kingdom
Daily rate contract; not specified; not specified
On-site
Senior business analyst experience
Enterprise dam implementation expertise
Metadata and taxonomy design skills
This role involves leading discovery and defining requirements for a Digital Asset Management solution that underpins WPP's AI-powered marketing platform
Job Summary
This role involves leading discovery and defining requirements for a Digital Asset Management solution that underpins WPP's AI-powered marketing platform.
The successful candidate will define the information architecture including asset types, metadata schemas, and governance models to ensure discoverability and reuse.
WPP fosters a culture of creativity and belonging while adopting a hybrid work approach requiring teams to be in the office around four days a week.
Matching Summary
This role involves leading discovery and defining requirements for a Digital Asset Management solution that underpins WPP's AI-powered marketing platform.
Salary
Daily Rate Contract; Not specified; Not specified
Skills & Requirements
Must-have
Senior Business Analyst experience
Enterprise DAM implementation expertise
Metadata and taxonomy design skills
API and integration requirements definition
Creative operations workflow mapping
Nice-to-have
Tenovos platform implementation experience
Strong facilitation and decision driving
Experience with WPP Open ecosystem
Agile product team collaboration
Key Requirements
+5 years experience on complex technical platform programmes
Proven enterprise DAM implementation in advertising/creative operations
Deep expertise in metadata, taxonomy, and controlled vocabularies